Managerial marketing for industrial firms /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York :
Random House, Business Division,
1984.
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| Subjects: |
| Physical Description: | xvi, 560 pages : illustrations ; 25 cm. |
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| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 039433583X |