Marketing management : analysis, planning, and control /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice-Hall,
[1984]
|
| Edition: | 5th ed. |
| Series: | Prentice-Hall series in marketing.
|
| Subjects: |
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