Marketing fundamentals for responsive management /

Bibliographic Details
Main Author:	Hartley, Robert F., 1927-
Format:	Book
Language:	English
Published:	New York : Dun-Donnelley Pub. Corp., [1976]
Series:	Dun-Donnelley Publishing Corporation's series in marketing.
Subjects:	Marketing. Marketing > Management. Marketing > Social aspects.

Description
Item Description:	Edition for 1972 published under title: Marketing: management and social change.
Physical Description:	xiv, 585 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references and indexes.
ISBN:	0912212055