Attitude research bridges the Atlantic : proceedings from the conference entitled Attitude research bridges the Atlantic, held in Madrid, Spain, February 1973 /

Bibliographic Details
Corporate Author: American Marketing Association. Marketing Research Division
Other Authors: Levine, Philip, 1934-
Format: Book
Language:English
Published: Chicago : American Marketing Association, [1975]
Series:Marketing research technique series ; 16
Subjects:
Description
Item Description:"Fifth in a series of Attitude research conference."
Physical Description:xii, 210 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographies.
ISBN:0877570639