Wynn, G. W., Hise, R. T., Parasuraman, A., & Ringer Larry J. (1982). The effect of source credibility on purchase intentions of organizational buyers.
Chicago Style (17th ed.) CitationWynn, George Wesley, Richard T. Hise, A. Parasuraman, and Ringer Larry J. The Effect of Source Credibility on Purchase Intentions of Organizational Buyers. 1982.
MLA (9th ed.) CitationWynn, George Wesley, et al. The Effect of Source Credibility on Purchase Intentions of Organizational Buyers. 1982.
Warning: These citations may not always be 100% accurate.