Pioneers in marketing ; a collection of twenty-five biographies of men who contributed to the growth of marketing thought and action /
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Atlanta :
Publishing Services Division, School of Business Administration, Georgia State University,
1974.
|
| Subjects: |
Table of Contents:
- McKeon, W. J. Hugh Elmer Agnew
- Cox, R. W. Ralph F. Breyer
- Wingate, J. W. Norris Arthur Brisco
- Westing, J. H. Ralph Starr Butler
- Crossley, A. M. Paul Terry Cherington
- Clewett, R. M. Fred Emerson Clark
- Huegy, H. W. Paul Dulaney Converse
- McNair, M. P. Melvin T. Copeland
- Mehren, G. L. Henry E. Erdman
- Bloomfield, D. Edward A. Filene and Lincoln Filene
- Erdman, H. E. Benjamin Horace Hibbard
- Lucas, D. B. George Burton Hotchkiss
- Engle, N. H. Leverett Samuel Lyon
- Beckman, T. N. Harold H. Maynard
- Grether, E. T. Edwin Griswold Nourse
- Duncan, D. J. Paul Henry Nystrom
- Alderson, W. Charles Coolidge Parlin
- Jacobs, L. W. Stanley, B. Resor
- Rockwood, P. E. Clarence Saunders
- Sandage, C. H. Walter Dill Scott
- Copeland, M. T. Arch W. Shaw
- Borden, N. H. Daniel Starch
- Cunningham, R. M. Harry R. Tosdal
- Grether, E. T. Roland Snow Vaile
- Cowan, D. R. G. Louis D. H. Weld
- Bibliography (p. 159-160)