| Tag |
First Indicator |
Second Indicator |
Subfields |
| LEADER |
00000pam a2200000 i 4500 |
| 001 |
in00000487613 |
| 005 |
20151013055151.0 |
| 008 |
750424s1975 dcua b 00000 eng |
| 010 |
|
|
|a 75014143
|
| 020 |
|
|
|a 0890820031 :
|c $6.95
|
| 035 |
|
|
|a (OCoLC)01364010
|
| 035 |
|
|
|9 ACC4705AM
|
| 040 |
|
|
|a DLC
|c DLC
|d TXA
|d UtOrBLW
|
| 049 |
|
|
|a TXAM
|c [1237885]
|
| 050 |
0 |
0 |
|a HF5823
|b .A169
|
| 082 |
0 |
|
|a 659.1
|
| 245 |
0 |
0 |
|a Advertising principles and practices :
|b selected readings /
|c edited by Kenneth G. Sheinkopf, M. Timothy O'Keefe.
|
| 264 |
|
1 |
|a Washington, D.C. :
|b College and University Press,
|c [1975]
|
| 264 |
|
4 |
|c ©1975
|
| 300 |
|
|
|a 171 pages :
|b illustrations ;
|c 23 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 504 |
|
|
|a Includes bibliographies.
|
| 650 |
|
0 |
|a Advertising.
|
| 700 |
1 |
|
|a Sheinkopf, Kenneth G.,
|d 1945-
|
| 700 |
1 |
|
|a O'Keefe, Maurice Timothy,
|d 1943-
|
| 999 |
|
|
|a MARS
|
| 999 |
f |
f |
|s bd88bae6-18bb-3f98-816a-3d8120b0a92c
|i f015173e-4eb6-32ca-ad80-edba1606e966
|t 0
|
| 952 |
f |
f |
|p ric
|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
|d Remote Storage
|t 0
|e HF5823 .A169
|h Library of Congress classification
|i unmediated -- volume
|m A14802851666
|
| 998 |
f |
f |
|a HF5823 .A169
|t 0
|l Remote Storage
|