APA (7th ed.) Citation

Sethi, S. P., & Sheth, J. N. (1973). Marketing management. Goodyear Pub. Co..

Chicago Style (17th ed.) Citation

Sethi, S. Prakash, and Jagdish N. Sheth. Marketing Management. Pacific Palisades, Calif.: Goodyear Pub. Co., 1973.

MLA (9th ed.) Citation

Sethi, S. Prakash, and Jagdish N. Sheth. Marketing Management. Goodyear Pub. Co., 1973.

Warning: These citations may not always be 100% accurate.