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Marketing, society, and conflict /

Bibliographic Details
Main Author: Levy, Sidney J., 1921-
Other Authors: Zaltman, Gerald
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice-Hall, [1975]
Series:Prentice-Hall series in economic institutions and social systems.
Subjects:
Marketing.
Marketing > Social aspects.
Social change.
Description
Physical Description:xxiii, 134 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0135578019 (pbk.)