Television commercials ; how to create successful TV advertising.
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Hastings House,
[1970]
|
| Edition: | Rev. ed. |
| Series: | Communication arts books
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| Subjects: |
| Item Description: | First edition published in 1965 under title: The television copywriter. |
|---|---|
| Physical Description: | 318 pages : illustrations ; 25 cm. |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 0803871031 |