Industrial marketing research : techniques & practices /

Bibliographic Details
Main Author: Lee, Donald D., 1914-
Format: Book
Language:English
Published: Westport, CT : Technomic Pub. Co., [1978]
Subjects:
Description
Item Description:Includes index.
Physical Description:ii, 137 pages : illustrations ; 24 cm.
Bibliography:Bibliography: pages 132-133.
ISBN:0877622485