Two studies in automobile franchising: A marketing rationale for the distribution of automobiles /

Bibliographic Details
Other Authors:	Helmers, Henrik O., Davisson, Charles N. (Charles Nelson), 1917-1997, Taggart, Herbert F. (Herbert Francis), 1898-1983
Format:	Book
Language:	English
Published:	[Ann Arbor] : Division of Research, Graduate School of Business Administration, University of Michigan, [1974]
Series:	Michigan business studies (Ann Arbor, Mich. : 1974) ; v. 1, no. 1.
Subjects:	Automobile industry and trade > United States > Case studies. Franchises (Retail trade) > United States > Case studies.