Making ads pay.

Copy capsules.
by: Stebbins, Harry Andrew, 1898-
Published: (1957)

Advertising copywriting.
by: Burton, Philip Ward, 1910-
Published: (1974)

Advertising copy and communication.
by: Dunn, S. Watson (Samuel Watson), 1918-1997
Published: (1956)

Effective advertising copy.
by: De Voe, Merrill, 1915-
Published: (1956)

The unwritten rules of copywriting : a guide to better press, poster, TV, radio and Web site advertising /
by: Gettins, Dominic
Published: (2000)

Advertising copywriting /
by: Burton, Philip Ward, 1910-
Published: (1949)

Promotional & advertising copywriter's handbook /
by: Ris, Thomas F.
Published: (1971)

Advertising dictionary of selling words, phrases, and appeals.
by: Ronson, Harvey
Published: (1949)

How to write advertising copy that sells ; principles and practices.
by: Fehlman, Frank E.
Published: (1950)

The craft of copywriting : how to write great copy that sells /
by: Crompton, Alastair
Published: (1982)

The copywriter's guide.
by: French, Elbrun Rochford, 1909-
Published: (1959)

How to write a good advertisement ; a short course in copywriting.
by: Schwab, Victor O.
Published: (1962)

How to be a successful copy writer ; million-dollar job tips.
by: Schellhase, Betsy Anne
Published: (1965)

Power copy-writing : dynamic new communications techniques to help you sell more products and services /
by: Lewis, Herschell Gordon, 1926-2016
Published: (1992)

Advertising copywriting /
by: Burton, Philip Ward, 1910-
Published: (1990)

Copywriting : successful writing for design, advertising and marketing /
by: Shaw, Mark
Published: (2009)

Advertising copywriting /
by: Burton, Philip Ward, 1910-
Published: (1962)

On the writing of advertising.
by: Weir, Walter
Published: (1960)

The compleat copywriter ; a comprehensive guide to all phases of advertising communication.
by: Norins, Hanley
Published: (1966)

Copywriting /
by: Bowdery, Rob
Published: (2008)

Broadcast copywriting as process : a practical approach to copywriting for radio and television /
by: Weaver, J. Clark
Published: (1984)

Copy chasers on creating business-to-business ads /
by: Lawler, Ed
Published: (1994)

Retail advertising copy : the how, the what, the why /
by: Ocko, Judy Young
Published: (1977)

Hey whipple, squeeze this : the classic guide to creating great advertising /
by: Sullivan, Luke
Published: (2022)

Copywriting : successful writing for design, advertising and marketing /
by: Lingwood, Gyles, et al.
Published: (2022)

The creative package : a working text for advertising copy and layout /
by: Ernst, Sandra B.
Published: (1979)

Advertising--how to write the kind that works /
by: Malickson, David L.
Published: (1977)

Advertising copy and layout /
by: Senger, Frank B.
Published: (1979)

Design secrets. 50 real-life projects uncovered /
by: Moore, Rodney J.
Published: (2004)

Strategic copywriting : how to create effective advertising /
by: Applegate, Edd
Published: (2005)

The Copywriter's Toolkit : the Complete Guide to Strategic Advertising Copy /
by: Berman, Margo, 1947-
Published: (2012)

Great print advertising : creative approaches, strategies, and tactics /
by: Antin, Tony, 1923-
Published: (1993)

The elements of copywriting : the essential guide to creating copy that gets the results you want /
by: Blake, Gary
Published: (1997)

On the art of writing copy /
by: Lewis, Herschell Gordon, 1926-2016
Published: (2000)

The creative connection : advertising, copywriting, and idea visualization /
by: Winters, Arthur A.
Published: (1982)

Persuasive copywriting : using psychology to engage, influence and sell /
by: Maslen, Andy
Published: (2015)