APA (7th ed.) Citation

Caples, J. (1957). Making ads pay ([1st ed.].). Harper.

Chicago Style (17th ed.) Citation

Caples, John. Making Ads Pay. [1st ed.]. New York: Harper, 1957.

MLA (9th ed.) Citation

Caples, John. Making Ads Pay. [1st ed.]. Harper, 1957.