Burton, P. W., & Kreer, G. B. (1962). Advertising copywriting (2d ed.). Prentice-Hall.
Chicago Style (17th ed.) CitationBurton, Philip Ward, and G. Bowman Kreer. Advertising Copywriting. 2d ed. Englewood Cliffs, N.J.: Prentice-Hall, 1962.
MLA (9th ed.) CitationBurton, Philip Ward, and G. Bowman Kreer. Advertising Copywriting. 2d ed. Prentice-Hall, 1962.
Warning: These citations may not always be 100% accurate.