Cover Image

The management of advertising /

Bibliographic Details
Main Author: Simon, Julian Lincoln, 1932-1998
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice-Hall, [1971]
Subjects:
Advertising.
Description
Physical Description:xii, 287 pages : illustrations ; 23 cm.
Bibliography:Bibliography: pages 267-274.
ISBN:0135486858