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Advertising theory and practice /

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Bibliographic Details
Main Author:	Sandage, C. H. (Charles Harold), 1902-1998
Other Authors:	Fryburger, Vernon, 1918-2008
Format:	Book
Language:	English
Published:	Homewood, Ill. : R. D. Irwin, 1963.
Edition:	6th ed.
Subjects:	Advertising.

Description
Physical Description:	xi, 663 pages : illustrations (part color) diagrams, tables. ; 24 cm.
Bibliography:	Bibliographical footnotes.