Industrial marketing strategy /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Wiley,
[1984]
|
| Edition: | 2nd ed. |
| Series: | Ronald series on marketing management.
|
| Subjects: |
| Item Description: | "A Ronald Press publication." |
|---|---|
| Physical Description: | xv, 321 pages : illustrations ; 24 cm. |
| Bibliography: | Includes bibliographies and index. |
| ISBN: | 0471879584 : |