Cover Image

International marketing : strategy and management /

Bibliographic Details
Main Author: Gilligan, Colin
Other Authors: Hird, Martin
Format: Book
Language:English
Published: London ; Dover N.H. : Croom Helm, [1986]
Subjects:
Export marketing.
Export marketing > Case studies.
Description
Physical Description:310 pages : illustrations ; 22 cm.
Bibliography:Includes bibliographies and indexes.
ISBN:070993811X :
0709938411 (pbk.) :