Cover Image

The dynamics of consumer behavior /

Bibliographic Details
Main Author: Mahatoo, Winston H. (Winston Harnarayan), 1927-
Format: Book
Language:English
Published: Toronto ; New York : J. Wiley, [1985]
Subjects:
Consumers.
Marketing research.
Description
Physical Description:xix, 428 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographies and index.
ISBN:0471797596