Developing new banking products : a manager's guide /

Bibliographic Details
Main Author:	Reidenbach, R. Eric
Other Authors:	Grubbs, M. Ray
Format:	Book
Language:	English
Published:	Englewood Cliffs, N.J. : Prentice-Hall, [1987]
Subjects:	Banks and banking > Customer services.

Description
Physical Description:	xii, 206 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	0132046032