APA (7th ed.) Citation

Brinberg, D., & Lutz, R. J. (1986). Perspectives on methodology in consumer research. Springer-Verlag.

Chicago Style (17th ed.) Citation

Brinberg, David, and Richard John Lutz. Perspectives on Methodology in Consumer Research. New York: Springer-Verlag, 1986.

MLA (9th ed.) Citation

Brinberg, David, and Richard John Lutz. Perspectives on Methodology in Consumer Research. Springer-Verlag, 1986.