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Seminar on Marketing to Children and Young Consumers : tactics for today and strategies for tomorrow : Nuremberg, Fed. Rep. of Germany, 6th-8th June 1984.

Bibliographic Details
Corporate Authors: Seminar on Marketing to Children and Young Consumers Nuremberg, Germany, ESOMAR
Format: Conference Proceeding Book
Language:English
Published: Amsterdam, The Netherlands : ESOMAR, [1984]
Subjects:
Young consumers > Congresses.
Marketing research > Congresses.
Advertising and children > Congresses.
Description
Item Description:Spine title: Marketing to children and young consumers, June 1984.
Physical Description:iv, 215 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references.
ISBN:928311096X (pbk.) :