Cover Image

Market opportunity analysis /

Bibliographic Details
Main Author: Stevens, Robert E., 1942-
Other Authors: Sherwood, Philip K.
Format: Book
Language:English
Published: Lexington, Mass. : Lexington Books, [1987]
Subjects:
Marketing research.
Market surveys.
Description
Item Description:Includes index.
Physical Description:xv, 186 pages : illustrations ; 24 cm.
Bibliography:Bibliography: pages [107]-113.
ISBN:0669132284 (alk. paper)