Marketing management technology as a social process /
| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Praeger,
1986.
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| Subjects: |
| Item Description: | "Significant issues ... analyzed by purpose of publications of Reavis Cox compared to papers in this book"--P. xii. |
|---|---|
| Physical Description: | xvi, 301 pages : illustrations ; 25 cm. |
| Bibliography: | Includes bibliographies and index. |
| ISBN: | 0275921778 (alk. paper) : |