How to write a marketing plan for health care organizations /

Health care marketing : issues and trends /
Published: (1985)

Implementing planned markets in health care : balancing social and economic responsibilities /
Published: (1995)

Managing health care marketing communications /
by: MacStravic, Robin E. Scott
Published: (1986)

Managing health care demand /
by: MacStravic, Robin E. Scott
Published: (1998)

The Health care survival curve : competition and cooperation in the marketplace /
by: Miller, Irwin
Published: (1984)

Health care marketing management : a case approach /
by: Cooper, Philip D., 1942-
Published: (1982)

Marketing health : smoking and the discourse of public health in Britain, 1945-2000 /
by: Berridge, Virginia
Published: (2007)

Medicine and the market : equity v. choice /
by: Callahan, Daniel, 1930-2019
Published: (2006)

Medicine and the market : equity v. choice /
by: Callahan, Daniel, 1930-
Published: (2006)

Global health care markets : a comprehensive guide to regions, trends, and opportunities shaping the international health arena /
Published: (2001)

Strategic marketing for health care organizations : building a customer-driven health system /
by: Kotler, Philip
Published: (2008)

Health marketing quarterly.
Published: (1983)

Problems and cases in health care marketing /
Published: (2005)

Marketing for health care organizations /
by: Kotler, Philip
Published: (1986)

Healthcare market research : tools and techniques for analyzing and understanding today's healthcare environment /
by: Berkowitz, Eric N.
Published: (1997)

Consumer satisfaction with health care services /
Published: (1986)

Responding to the challenge : health care marketing comes of age /
Published: (1986)

Building marketing effectiveness in healthcare /
Published: (1985)

Optimizing health : improving the value of healthcare delivery /
by: Porzsolt, Franz
Published: (2006)

The business of health : the role of competition, markets, and regulation /
by: Ohsfeldt, Robert L.
Published: (2006)

Health care marketing plans : from strategy to action /
by: Hillestad, Steven G.
Published: (1984)

The reform of health care : a comparative analysis of seven OECD countries /
Published: (1992)

Does inappropriate use explain geographic variations in the use of health care services? : a study of three procedures /
Published: (1987)

Supporting local health care in a chronic crisis : management and financing approaches in the Eastern Democratic Republic of the Congo /
by: Dijkzeul, Dennis
Published: (2006)

Health marketing quarterly.

Improving productivity in health care /
by: Brown, J. H. U. (Jack Harold Upton), 1918-
Published: (1988)

Controlling costs : strategic issues in health care management /
Published: (1999)

Health facilities research and planning : phase 1 - work report /
Published: (1972)

Marketing health care /
by: MacStravic, Robin E. Scott
Published: (1977)

Market reforms in health care : current issues, new directions, strategic decisions /
Published: (1983)

Health care systems in transition : the search for efficiency.
Published: (1990)

New leadership for today's health care professionals : concepts and cases /
by: Rubino, Louis
Published: (2014)

The World's health care crisis : from the Laboratory Bench to the patient's bedside /
by: Sánchez-Serrano, Ibis
Published: (2011)

For-profit enterprise in health care /
Published: (1986)

Principles in health economics and policy /
Published: (2017)

Health care costs : labor and management at the crossroads /
by: Cooper, Robert D.
Published: (1984)