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Marketing for nonprofit organizations.

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Bibliographic Details
Main Author: Kotler, Philip
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice-Hall, [1975]
Subjects:
Marketing.
Nonprofit organizations.
Marketing > Case studies.
Description
Physical Description:xi, 436 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references.
ISBN:0135560845