Cover Image

Marketing financial services /

Bibliographic Details
Main Author: Perez, Robert C.
Format: Book
Language:English
Published: New York, NY : Praeger, 1983.
Subjects:
Financial institutions > United States.
Financial institutions > Marketing.
Description
Item Description:Includes index.
Physical Description:xvi, 175 pages ; 25 cm.
Bibliography:Bibliography: pages 165-171.
ISBN:0030624525 (alk. paper) :