Cover Image

Broadcast advertising & promotion : a hand-book for students and professionals /

Bibliographic Details
Main Author: Bergendorff, Fred
Other Authors: Smith, Charles Harrison, Webster, Lance
Format: Book
Language:English
Published: New York : Hastings House, [1983]
Series:Communication arts books
Subjects:
Broadcast advertising.
Description
Item Description:Includes index.
Physical Description:x, 449 pages : illustrations ; 24 cm.
ISBN:0803808011