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Marketing management casebook /

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Bibliographic Details
Other Authors: Boyd, Harper W. (Compiler), Davis, Robert T., 1921-1995 (Compiler)
Format: Book
Language:English
Published: Homewood, Ill. : R.D. Irwin, 1976.
Homewood, Ill. : R. D. Irwin, 1976.
Edition:Rev. ed.
Subjects:
Marketing > Management > Case studies.
Fallstudiensammlung.
Description
Item Description:Includes index.
Physical Description:ix, 710 pages : illustrations ; 24 cm
Bibliography:Includes bibliographical footnotes and index.
ISBN:0256018375