Marketing in a regulated environment /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Wiley,
[1977]
|
| Series: | Wiley series on marketing management.
|
| Subjects: |
| Item Description: | "A Wiley-Interscience publication." Includes index. |
|---|---|
| Physical Description: | xviii, 341 pages ; 24 cm. |
| Bibliography: | Bibliography: pages 337-338. |
| ISBN: | 0471024023 |