Advertising and consumer psychology /

Advertising in America; the consumer view /
by: Bauer, Raymond Augustine, 1916-1977
Published: (1968)

Advertising psychology and research : an introductory book /
by: Lucas, Darrell Blaine, 1902-1995, et al.
Published: (1950)

Consumer behavior and advertising involvement : selected works of Herbert E. Krugman /
by: Krugman, Herbert
Published: (2008)

The Psychology of Advertising /
by: Stroebe, Wolfgang, et al.
Published: (2021)

The psychology of advertising ; a simple exposition of the principles of psychology in their relation to successful advertising /
by: Scott, Walter Dill, 1869-1955
Published: (1910)

Advertising : a behavioral approach for managers /
by: Faison, Edmund W. J., 1926-1989
Published: (1980)

Implicit advertising.
Published: (2016)

Utopian images and narratives in advertising : dreams for sale /
Published: (2012)

Persuasion in advertising /
by: O'Shaughnessy, John, 1927-
Published: (2004)

Motivation in advertising ; motives that make people buy.
by: Martineau, Pierre, 1905-1964
Published: (1957)

The advertised mind : ground-breaking insights into how our brains respond to advertising /
by: Du Plessis, Erik
Published: (2005)

The advertised mind : ground-breaking insights into how our brains respond to advertising /
by: Du Plessis, Erik
Published: (2005)

Motivation research in advertising and marketing.
by: Smith, George Horsley
Published: (1954)

Information processing research in advertising /
Published: (1983)

Psychology in media strategy ; proceedings of a symposium sponsored by the Media Research Committee of the American Marketing Association, with contributions by Raymond A. Bauer [and others].
by: Bogart, Leo
Published: (1966)

Ethics and manipulation in advertising : answering a flawed indictment /
by: Phillips, Michael J.
Published: (1997)

The psychology of advertising /
by: Fennis, Bob Michaël, 1968-
Published: (2016)

Diversity in advertising : broadening the scope of research directions /
Published: (2004)

Images of woman : advertising in women's magazines /
by: Millum, Trevor
Published: (1975)

Advertising and the psyche.
Published: (2015)

About face : the secrets of emotionally effective advertising /
by: Hill, Dan, 1959-
Published: (2010)

How to use psychology for better advertising /
by: Hattwick, Melvin Saxton, 1908-
Published: (1950)

Unconscious for sale : advertising, psychoanalysis, and the public /
by: Haineault, Doris-Louise
Published: (1993)

Advertising, gender and society : a psychological perspective /
by: Zawisza, Magdalena J.
Published: (2019)

Implicit advertising.
Published: (2016)

Behavioral economics in advertising.
Published: (2015)

Advertising and its mental laws /
by: Adams, Henry Foster
Published: (1916)

The real thing : performance, hysteria, & advertising /
by: Schutzman, Mady, 1950-
Published: (1999)

Killing us softly 4 : advertising's image of women /
Published: (2010)

Killing us softly 3 : advertising's image of women /
Published: (2002)

Your attention, please : how to appeal to today's distracted, disinterested, disengaged, disenchanted, and busy consumer /
by: Brown, Paul B.
Published: (2006)

Werbepsychologie /
by: Hoffmann, Hans-Joachim, 1929-
Published: (1972)

The advertised mind : groundbreaking insights into how our brains respond to advertising /
by: Du Plessis, Erik
Published: (2005)

Media sexploitation /
by: Key, Wilson Bryan, 1925-2008
Published: (1976)

Media generations : media allocation in a consumer-controlled marketplace /
by: Block, Martin P., 1946-
Published: (2009)

Persuasion in advertising /
by: O'Shaughnessy, John, 1927-
Published: (2004)