APA (7th ed.) Citation

Attitude Research Conference Hilton Head Island, S.C., American Marketing Association, Wind, J., & Greenberg, M. G. (1977). Moving a head with attitude research: [proceedings of the 7th annual conference held at Hilton Head Island, S. C., in February 1976]. American Marketing Association.

Chicago Style (17th ed.) Citation

Attitude Research Conference Hilton Head Island, S.C., American Marketing Association, Jerry Wind, and Marshall G. Greenberg. Moving a Head with Attitude Research: [proceedings of the 7th Annual Conference Held at Hilton Head Island, S. C., in February 1976]. Chicago: American Marketing Association, 1977.

MLA (9th ed.) Citation

Attitude Research Conference Hilton Head Island, S.C., et al. Moving a Head with Attitude Research: [proceedings of the 7th Annual Conference Held at Hilton Head Island, S. C., in February 1976]. American Marketing Association, 1977.