Cover Image

The management of public relations : analysis and planning external relations /

Bibliographic Details
Main Author: Ross, Robert D. (Robert Davis), 1908-
Format: Book
Language:English
Published: New York : Wiley, [1977]
Series:Wiley series on marketing management.
Subjects:
Public relations.
Description
Item Description:"A Wiley-Interscience publication."
Physical Description:xiv, 274 pages ; 24 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:0471031097