Product planning /

Bibliographic Details
Main Author:	Spitz, A. Edward
Format:	Book
Language:	English
Published:	New York : Petrocelli/Charter, 1977.
Edition:	2d ed.
Subjects:	New products. Product management.

Description
Physical Description:	xiv, 412 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographies and index.
ISBN:	088405408X