Cover Image

Marketing in private and public nonprofit organizations : perspectives and illustrations /

Bibliographic Details
Other Authors: Gaedeke, Ralph M.
Format: Book
Language:English
Published: Santa Monica, Calif. : Goodyear Pub. Co., [1977]
Subjects:
Marketing.
Nonprofit organizations.
Marketing > Case studies.
Description
Physical Description:xxx, 383 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:0876205759