Designing the marketing research project /

Bibliographic Details
Main Author: Joselyn, Robert W.
Format: Book
Language:English
Published: New York : Petrocelli/Charter, 1977.
Series:Priorities in marketing series.
Subjects:
Description
Physical Description:xiv, 264 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographies and index.
ISBN:0884054438 (pbk.)