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Marketing simulation : analysis for decision making /

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Bibliographic Details
Main Author: Brobst, Bob
Other Authors: Bush, Ronald F.
Format: Book
Language:English
Published: New York : Harper & Row, [1983]
Edition:2nd ed.
Subjects:
Marketing > Simulation methods.
Description
Item Description:Revised edition of: Marketing simulation / Ronald F. Bush, Bob Brobst. c1979.
Includes index.
Physical Description:vii, 152 pages ; 28 cm.
ISBN:006041104X (pbk.)