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Mass media research : an introduction /

Bibliographic Details
Main Author: Wimmer, Roger D.
Other Authors: Dominick, Joseph R.
Format: Book
Language:English
Published: Belmont, Calif. : Wadsworth Pub. Co., [1983]
Series:Wadsworth series in mass communication.
Subjects:
Mass media > Methodology.
Mass media > Research.
Description
Physical Description:xv, 397 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographies and indexes.
ISBN:0534012280 :