How to be a retail advertising pro /

Bibliographic Details
Main Author:	Ocko, Judy Young
Other Authors:	Rosenblum, M. L. (Morris L.)
Format:	Book
Language:	English
Published:	New York : Sales Promotion Division, National Retail Merchants Association, 1977.
Subjects:	Advertising > Handbooks, manuals, etc.

Description
Item Description:	Includes index.
Physical Description:	314 pages : illustrations ; 26 cm.