Buyer-seller interactions : empirical research and normative issues /

Bibliographic Details
Corporate Authors:	American Marketing Association, University of South Carolina. College of Business Administration
Other Authors:	Reingen, Peter H., Woodside, Arch G.
Format:	Book
Language:	English
Published:	Chicago, Ill. : American Marketing Association, [1981]
Series:	Proceedings series (American Marketing Association)
Subjects:	Selling > Congresses. Selling > Psychological aspects > Congresses. Interpersonal relations > Congresses.

Description
Item Description:	Proceedings of a conference held May 1-3, 1980 at the University of South Carolina.
Physical Description:	vi, 189 pages ; 23 cm.
Bibliography:	Includes bibliographies.
ISBN:	087757149X (pbk.)