International marketing : a strategic approach to world markets /

Bibliographic Details
Main Author: Majaro, Simon
Format: Book
Language:English
Published: London ; Boston : Allen & Unwin, 1982.
Edition:Rev. ed.
Subjects:
Description
Item Description:Includes index.
Physical Description:307 pages : illustrations, forms ; 24 cm.
Bibliography:Bibliography: pages [299]-301.
ISBN:0046582401 (pbk.)