Cover Image

Industrial marketing perspectives : a reader /

Bibliographic Details
Corporate Author: American Marketing Association
Other Authors: Hlavacek, James D.
Format: Book
Language:English
Published: Chicago, Ill. : American Marketing Association, [1981]
Subjects:
Marketing.
Description
Physical Description:vii, 237 pages : illustrations ; 28 cm.
Bibliography:Includes bibliographical references.
ISBN:0877571538