Cases in marketing research /
| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Harper & Row,
[1975]
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| Series: | Harper's series in marketing management.
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| Subjects: |
| Physical Description: | xiii, 290 pages ; 21 cm. |
|---|---|
| ISBN: | 0060470089 |