Business policy: teaching and research /
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| Format: | Book |
| Language: | English |
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New York :
Wiley,
[1973]
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Table of Contents:
- Business policy as a field of study: Drucker, P. F. Entrepreneurship in business enterprise. Gilmore, F. F. The changing nature of policy formation. Salter, M. S. Stages of corporate development
- Teaching business policy: Hochmuth, M. S. Thinking and teaching business policy--eight years later. Stevenson, H. H. Teaching business policy by the case method. Rutenberg, D. P. Analytical approaches toward teaching business strategy. Grayson, C. J. The business game as a policy experience. McKenney, J. L. An evaluation of a decision simulation as a learning environment. Scott, B. R. [and] Thain, D. H. Internationalisation of the business policy curriculum. Morris, J. F. Dealing with problems of corporate strategy in mid-career courses. Revans, R. The inter-university programme for advanced management. Adams, J. W. L. The Henley approach to the study of corporate policy
- Research in business policy: Guth, W. D. Doctoral programmes, case writing and research in business policy. Grant, J. H. A research proposal: organisational implications of systems-oriented strategies for selected capital equipment manufacturers. Berg, N. Corporate role in diversified companies: a working paper
- Bibliography (p. 394-429)