International marketing management ; readings in systems and method /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston :
Houghton Mifflin,
[1969]
|
| Subjects: |
| Physical Description: | xv, 496 pages : illustrations ; 23 cm. |
|---|---|
| Bibliography: | Bibliographical footnotes. |