APA (7th ed.) Citation

Taylor, B., & Prestoungrange, G. (1970). Pricing strategy: Reconciling customer needs and company objectives. Brandon/Systems Press.

Chicago Style (17th ed.) Citation

Taylor, Bernard, and Gordon Prestoungrange. Pricing Strategy: Reconciling Customer Needs and Company Objectives. Princeton, New York: Brandon/Systems Press, 1970.

MLA (9th ed.) Citation

Taylor, Bernard, and Gordon Prestoungrange. Pricing Strategy: Reconciling Customer Needs and Company Objectives. Brandon/Systems Press, 1970.