Marketing resources: allocation and optimization /

Bibliographic Details
Main Author:	Spitz, A. Edward
Format:	Book
Language:	English
Published:	New York : Petrocelli Books, 1974.
Edition:	1st ed.
Series:	Vardaman management and communications series.
Subjects:	Marketing. Marketing > Costs. Mathematical optimization.

Description
Physical Description:	xvi, 198 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references.
ISBN:	0884050580