Essentials of an effective marketing program : readings /

Bibliographic Details
Main Author: Kraushaar, John L.
Other Authors: Vorzimer, Louis H.
Format: Book
Language:English
Published: [Morristown, N.J.] : [General Learning Corp.], [1970]
Subjects:
Description
Physical Description:x, 289 pages : illustrations
Bibliography:Includes bibliographical references.