Perspectives in marketing theory /
| Main Author: | Kernan, Jerome B. |
|---|---|
| Other Authors: | Sommers, Montrose S. |
| Format: | Book |
| Language: | English |
| Published: |
New York :
Appleton-Century-Crofts,
[1968]
|
| Subjects: |
Similar Items
Marketing in perspective /
by: Majaro, Simon
Published: (1982)
by: Majaro, Simon
Published: (1982)
Perspectives on marketing information /
by: Hopkins, David S., 1921-
Published: (1977)
by: Hopkins, David S., 1921-
Published: (1977)
Theory of markets and marketing.
by: Bakken, Henry Harrison, 1896-
Published: (1953)
by: Bakken, Henry Harrison, 1896-
Published: (1953)
Changing perspectives in marketing.
by: Wales, Hugh G.
by: Wales, Hugh G.
New perspectives in marketing.
Published: (1972)
Published: (1972)
Social marketing: perspectives and viewpoints /
by: Lazer, William
Published: (1973)
by: Lazer, William
Published: (1973)
Marketing theory : the philosophy of marketing science /
by: Hunt, Shelby D.
Published: (1983)
by: Hunt, Shelby D.
Published: (1983)
Marketing: a Canadian perspective /
by: Beckman, M. Dale
Published: (1972)
by: Beckman, M. Dale
Published: (1972)
Marketing management perspectives and applications /
Published: (1976)
Published: (1976)
Marketing theory : a student text /
Published: (2010)
Published: (2010)
Marketing theory : conceptual foundations of research in marketing /
by: Hunt, Shelby D.
Published: (1976)
by: Hunt, Shelby D.
Published: (1976)
European perspectives in marketing /
Published: (2004)
Published: (2004)
Industrial marketing perspectives : a reader /
Published: (1981)
Published: (1981)
Marketing: theory and application /
by: Wentz, Walter B.
Published: (1970)
by: Wentz, Walter B.
Published: (1970)
Perspectives in Marketing, Innovation and Strategy
by: Kotler, Philip
Published: (2023)
by: Kotler, Philip
Published: (2023)
Perspectives for research in marketing : seven essays /
by: Revzan, David A. (David Allen), 1909-1988
Published: (1965)
by: Revzan, David A. (David Allen), 1909-1988
Published: (1965)
Marketing theory /
by: Howard, John A.
Published: (1965)
by: Howard, John A.
Published: (1965)
Perspectives on strategic marketing management /
Published: (1983)
Published: (1983)
Perspectives on strategic marketing management /
Published: (1980)
Published: (1980)
Marketing theory : evolution and evaluation /
by: Sheth, Jagdish N.
Published: (1988)
by: Sheth, Jagdish N.
Published: (1988)
Marketing theory : distinguished contributions /
Published: (1984)
Published: (1984)
Theory in marketing ; selected essays /
by: Cox, Reavis, 1900-1992
Published: (1950)
by: Cox, Reavis, 1900-1992
Published: (1950)
Development of marketing theory.
by: Schwartz, George
Published: (1963)
by: Schwartz, George
Published: (1963)
Marketing theory and metatheory.
by: Bartels, Robert, 1913-
Published: (1970)
by: Bartels, Robert, 1913-
Published: (1970)
Modern marketing theory : critical issues in the philosophy of marketing science /
by: Hunt, Shelby D.
Published: (1991)
by: Hunt, Shelby D.
Published: (1991)
Innovation in marketing, new perspectives for profit and growth.
by: Levitt, Theodore, 1925-2006
Published: (1962)
by: Levitt, Theodore, 1925-2006
Published: (1962)
Global perspectives on contemporary marketing education /
Published: (2016)
Published: (2016)
Theory construction in marketing : some thoughts on thinking /
by: Zaltman, Gerald
Published: (1982)
by: Zaltman, Gerald
Published: (1982)
Essentials of marketing /
by: McCarthy, E. Jerome (Edmund Jerome)
Published: (1979)
by: McCarthy, E. Jerome (Edmund Jerome)
Published: (1979)
Theory in marketing: second series /
by: Cox, Reavis, 1900-1992
Published: (1964)
by: Cox, Reavis, 1900-1992
Published: (1964)
The meaning and sources of marketing theory.
by: Halbert, Michael
Published: (1965)
by: Halbert, Michael
Published: (1965)
Exotic visions in marketing theory and practice /
by: Walle, Alf H.
Published: (2002)
by: Walle, Alf H.
Published: (2002)
The theory of market area /
by: Guo, Kunmo
Published: (1997)
by: Guo, Kunmo
Published: (1997)
Contemporary perspectives on strategic market planning /
by: Kerin, Roger A.
Published: (1990)
by: Kerin, Roger A.
Published: (1990)
Diffusing marketing theory and research : the contributions of Bauer, Green, Kotler, and Levitt /
Published: (1979)
Published: (1979)
Theories for marketing systems analysis ; selected readings /
by: Fisk, George, 1922-
Published: (1967)
by: Fisk, George, 1922-
Published: (1967)
Basic marketing /
by: McCarthy, E. Jerome (Edmund Jerome)
Published: (1979)
by: McCarthy, E. Jerome (Edmund Jerome)
Published: (1979)
Basic marketing /
by: McCarthy, E. Jerome (Edmund Jerome)
Published: (1983)
by: McCarthy, E. Jerome (Edmund Jerome)
Published: (1983)
The SAGE handbook of marketing theory /
Published: (2009)
Published: (2009)
Basic marketing ; a managerial approach /
by: McCarthy, E. Jerome (Edmund Jerome)
Published: (1968)
by: McCarthy, E. Jerome (Edmund Jerome)
Published: (1968)